MINT NASCHMARKT
Digital branding, Website Design,
Wix Website Development
In collaboration with Ekamoira
Objective: To create a luxurious and informative website for Mint Naschmarkt Hotels that accurately reflects the brand's values and maximizes conversions.
Target audience: Potential guests seeking a high-end boutique hotel experience in Vienna's Naschmarkt district.
Key features:
Detailed information on hotel amenities, services, and room types
Mobile-friendly design
European contemporary aesthetic
CRO-focused UX design to maximize conversions
CHALLENGES:
Upon receiving the brand's logo, I collaborated closely with the project stakeholders to gain an in-depth understanding of their mission. Extensive research of brand competitors also informed the design process, resulting in a website that effectively encapsulates the brand's identity while providing a seamless user experience.
To enhance the website's usability, I developed custom iconography to facilitate quick visual identification of amenities. In keeping with the client's preference for a streamlined and efficient design process, I built the website on wix.com.
Additionally, I incorporated specific functionalities, such as enabling a review widget and implementing separate banner images for desktop and mobile devices, to further enhance the user experience.
DELIVERABLES:
An optimized and results-driven lead generation site hosted on Wix
Social Media Stylescape